Team Franklin Gothic 1903
2020 FIRST EDITION SHIRT:
100% lightweight polyester sports performance football (soccer) shirt with full coverage dye-sublimation print designed by Limepickle LLC of the USA and made in China. Currently these jerseys are made to order, so please consult the size chart below and allow 4-6 weeks for your shirt to arrive after ordering. Note: This specific design has a very snug collar detail. It is meant to be worn with the top button undone, and it requires all the buttons to be undone to in order to get the shirt over the head.
ABOUT THE TYPEFACE:
Franklin Gothic and its related faces are a large family of realist sans-serif typefaces developed by the type foundry American Type Founders (ATF) and credited to its head designer Morris Fuller Benton. “Gothic” was a contemporary term (now little-used except to describe period designs) meaning sans-serif. Franklin Gothic has been used in many advertisements and headlines in newspapers. The typeface continues to maintain a high profile, appearing in a variety of media from books to billboards. Despite a period of eclipse in the 1930s, after the introduction of European faces like Kabel and Futura, they were re-discovered by American designers in the 1940s and have remained popular ever since. (From Wikipedia, the free encyclopedia)
ABOUT THE DESIGN:
Using the reference towards Benjamin Franklin, the shirt has a more antiquated collar detail. The cross shirt pattern of lightning bolts is areference to his discovery of electricity when he flew a kite (as used in the crest design) with a key (as seen on the back of the shirt) tied to the end of the tail in a lightning storm. On the sleeve are the
Betsy Ross US Flag Star formation representing the 13 colonies - ties together with shoulder stripes that are in the colors of Philadelphia’s civic flag. The coiled snake on the crest is a reference to the Don’t Tread on Me, Gadsden Flag who designed it as a riff on Benjamin Franklin’s woodcut “Join or Die”.