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$45.00

Team Helvetica 1957

Image of Team Helvetica 1957

2020 FIRST EDITION SHIRT:
100% lightweight polyester sports performance football (soccer) shirt with full coverage dye-sublimation print designed by Limepickle LLC of the USA and made in China. Currently these jerseys are made to order, so please consult the size chart below, and allow 4-6 weeks for your shirt to arrive after ordering.

ABOUT THE TYPEFACE:
Helvetica or Neue Haas Grotesk is a widely used sans-serif typeface developed in 1957 by Swiss typeface designer Max Miedinger with input from Eduard Hoffmann. Helvetica is a neo-grotesque or realist design, one influenced by the famous 19th century typeface Akzidenz-Grotesk and other German and Swiss designs.Its use became a hallmark of the International Typographic Style that emerged from the work of Swiss designers in the 1950s and 60s, becoming one of the most popular typefaces of the 20th century. (From Wikipedia, the free encyclopedia)

ABOUT THE DESIGN:
Helvetica was the one that started the whole ball rolling - no pun intended. The initial design was inspired by the colors of the Swiss flag - a red background with a white cross - but with Swiss design being heavily grid-centric, the decision to make the pattern a 3d interlocking version of the cross gave some much needed depth because as a garment it has to have some life and motion. The crest is a simple shield representation of the flag with the year of the typeface’s inception - a detail that would be woven into a lot of the forthcoming designs.